Helsinki fashion store Björkqvist has completed the installation of an electronic pricing solution from local technology company MariElla Labels Oy. The digital price tags, which are built using e-paper technology, display prices electronically and can be altered remotely with the click of a button. Björkqvist can trigger seasonal pricing, happy hour and flash sales both in-store and online.

MariElla Labels Oy – a manufacturer of EllaFashion electronic price tags – has announced the installation of its digital and disruptive retail solution in Helsinki fashion store Björkqvist.

EllaFashion is an electronic pricing solution that has been developed in close co-operation with retailers, for retailers. The digital price tags – built with lightweight, e-paper technology – display prices electronically and can be altered remotely at a retailer's headquarters with the click of a button.

EllaFashion is a partner during 22-26 of July at Helsinki Fashion Week in Finland.

EllaFashion has been announced as the winner of the RBTE Innovation Trail & Awards 2017.

EllaFashion gewann den begehrten RBTE Innovation Trail & Awards 2017.

Mit der EllaFashion Solution wurde eine neue Form der Etiketten vorgestellt – smart, patentiert und vollkommen digital. Das Produkt aus Finnland basiert auf der E-Papier-Technologie und ermöglicht es Händlern, Preise plattformübergreifend und ohne großen manuellen Aufwand anzupassen.

Tiendas y distribuidores suelen no tomarse muy en serio que pueden ser objeto de robo por parte de sus propios empleados. Desafortunadamente, es un problema real, ya sea el robo de artículos o el uso fraudulento de los descuentos que se ofrecen al personal. Los robos por parte de empleados representan hasta el 28% de las pérdidas de inventario que no tienen explicación en el mundo, según un reciente informe del Barómetro mundial del hurto.

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